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Kika Wise is a former professional dancer turned entrepreneur, franchisor, and wellness educator. As a forward-thinking and innovative visionary, Kika is the Founder and CEO of Kika Stretch Studios, one of the nation’s leading stretch and fitness studios.
With national locations throughout the United States, including New Jersey, Georgia, Nevada, New York City, Pennsylvania, and Texas, Kika Stretch Studios are continuously growing. Kika is just one of three African American women franchisors in the country.
Born and raised in New Jersey, in high school, Kika developed an interest in dance when her family relocated from Newark to Bloomfield. By the age of sixteen, Kika had trained in various styles before graduating from Bloomfield High School and eventually earning a bachelor’s degree in Dance from Montclair State University.
Franchise With Kika works through an experienced team of franchise consultants and franchise development experts to design, build and customize franchise programs for businesses. Through this refined process, businesses have the ability to grow and replicate through franchising. Go into the franchise development process knowing that you have the tools and experience behind you to successfully franchise your business.
Building a business is a time consuming and life changing experience. It takes years of work to build most businesses and even years more to realize financial returns from them. Franchising a business or growing through licensing can have the same sort of growth pattern that a typical franchise development model might follow. The first year or so may be a slower build up as marketing, PR and sweat equity get the word out regarding a business opportunity and then people begin to buy in. The really intriguing element of franchising or licensing is that once the system begins to build momentum it can have a tremendous snow ball effect and the growth can develop exponentially.
The process of building a franchise system and replicating a business model, it is critical to allow new partners to have their own feeling of ownership. If someone joins a franchise or license model and feels that they are treated as an employee or less than equal in the business relationship, it is very typical for these systems to struggle. The franchise organizations that have succeeded in a short time period have done so through a culture and relationship model that breeds cooperative work together. The Franchisor and Franchisees do not look at one another as different parties, they are a team and both have the same goals in building the franchise system they are a part of.
Individuals often ask us about what franchise development steps they should be taking to franchise their businesses.
This list contains items that are elements of your business or operational model that you may choose to work with in order to position your business and brand for franchise growth. They do not replace the need for franchise development, but supplement this work and will assist in streamlining the process of taking the organization from where it is today to the franchise marketplace.
Delivery of services – You don’t necessarily need to have everything down on paper, but you should know how you deliver your product or services to the customer (bake the bread, make the product or clean the carpets, etc.)
How do you manage your cash flow? You should have a fairly good understanding of how you would coach someone on how to manage the finances of a franchise.
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